Not Just For Vegans was created from a simple idea of choosing kindness no matter who you are. I soon discovered that meant you didn't need to compromise on quality, style, or everyday essentials. I've spent many years living by that belief, learning, evolving, and doing my best to walk gently in this world.

My journey into vegan living began in 2014. Like many, it started with food but soon became about so much more. I realised how the choices we make, whether it’s the shoes we wear, the bags we carry, or the gifts we give, can have a ripple effect far beyond ourselves. Living in the Middle East, I noticed how difficult it was to find beautiful, ethical, cruelty-free products that didn’t feel exclusive to vegans.

This business is built on compassion, connection, and the belief that luxury and kindness belong together. Whether you are vegan, plant-curious, or simply want to shop more consciously, you are welcome here. Together, we can make ethical living more accessible, more stylish, and something everyone can be part of.